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Bernstein's Young People's Concerts taught millions music

From 1958 to 1972 Leonard Bernstein presented 53 televised Young People's Concerts, often called the most influential music education series ever produced for television.

Leonard Bernstein
Leonard Bernstein · 1918–1990
Person
Leonard Bernstein
Lived
1918–1990
Field
Music
From
American

The story

The New York Philharmonic had been presenting concerts for children since 1924, when the conductor Ernest Schelling founded its Young People's Concerts. In 1947, when the committee chose a new conductor for the series, the young Leonard Bernstein received only three votes. Eleven years later he returned as the orchestra's music director, and he took the traditional Saturday afternoon concerts to the CBS television network.

The first televised programme, What Does Music Mean?, was broadcast from Carnegie Hall on 18 January 1958. Bernstein wrote every script himself, and he treated children as intelligent listeners. He explained sonata form, harmony and orchestration with humour and enthusiasm, had audiences sing rounds and intervals, and sometimes sang the pop songs of the day, including the Beatles' And I Love Her, to make a point about older music. In 1962 the series became the first to be broadcast live from the new Lincoln Center, and for several seasons it ran in prime time.

The concerts also showcased young performers, several of whom became famous in their own right, including the conductors Claudio Abbado and Seiji Ozawa, the flautist Paula Robison and the pianist André Watts.

Over 53 programmes between 1958 and 1972, ending with a finale devoted to Holst's The Planets, the series reached millions of families. It was syndicated in more than 40 countries, often with Bernstein dubbed into other languages, and won five Emmy Awards between 1962 and 1966. A recording of one programme, Humor in Music, won a Grammy in 1961. Critics came to regard the concerts as the most influential series of music education programmes ever produced for television, and they were later released on home video and DVD.

Their influence is still felt. Musicians often tell Bernstein's children that watching the broadcasts is why they took up music, and the New York Philharmonic continues to present Young People's Concerts every season. Bernstein himself said he was proudest of his achievements as a teacher.

Why it matters

The series introduced a generation of children and families to classical music and remains a model for music education on screen.

About Leonard Bernstein

Conductor & composer; "West Side Story," New York Philharmonic, music educator to a generation through the Young People's Concerts.

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Leonard Bernstein
1918–1990 · Music
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Another act of tikkun olam. This is part of tikkun olam, the Jewish idea of repairing the world, and every one of us can add to it.

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