- Person
- Julius Rosenwald
- Lived
- 1862–1932
- Field
- Retail & philanthropy
- From
- American
The story
In the early twentieth century Black Americans began moving north in growing numbers in the Great Migration, looking for work, housing and community in unfamiliar cities. Julius Rosenwald, president of Sears, Roebuck, was by then becoming deeply concerned about the injustices facing African Americans, which he believed were connected with the inequities Jews had faced throughout their history.
In 1910 the YMCA asked Rosenwald to help fund a new building in Chicago. He replied that he would contribute only if a centre for African Americans were also built. The result was the Wabash Avenue YMCA, which opened in 1914. It greatly aided Black newcomers' integration into Chicago during the Great Migration, later became a historic landmark, and still operates today.
Rosenwald then turned the idea into a national challenge. He promised $25,000 to any city that could raise $75,000 to build a YMCA for African Americans. Between 1911 and 1933 he provided over $600,000 towards 25 YMCAs in 24 cities across the United States, including one in Harlem. The matching requirement, a hallmark of his giving, ensured that local communities invested in the buildings too. He did not want any charity to become wholly dependent on him, and he wanted others to have a stake in every project he supported.
The YMCA challenge grants were part of a much wider programme. At the same time Rosenwald was working with Booker T. Washington to build thousands of schools for Black children in the rural South, and his fund later supported fellowships, colleges and housing for Black Americans. The National Park Service lists YMCA facilities among the many causes that benefited from his 'give while you live' approach.
For decades the Rosenwald YMCAs gave Black Americans in cities across the country places to live, exercise, learn and build community, often at a time when few other institutions would welcome them. The Wabash Avenue building survives as a historic landmark, a reminder of a partnership between a Jewish merchant and Black communities that helped open doors during a time of segregation.
Why it matters
Rosenwald’s YMCAs gave Black Americans in dozens of cities places to live, exercise, learn and build community during the Great Migration.
About Julius Rosenwald
Clothier who turned Sears, Roebuck into America’s great mail-order retailer, then helped build nearly 5,000 schools for Black children across the segregated South.
More about Julius Rosenwald
- Julius Rosenwald helped launch county farm advisersJulius Rosenwald gave $1,000 grants to the first 100 US counties to hire County Extension Agents, helping the Department of Agriculture launch a valuable rural programme.
- Julius Rosenwald founded Chicago’s science museumJulius Rosenwald was the principal founder of Chicago’s Museum of Science and Industry, giving it over $5 million and serving as its president from 1927 to 1932.
- Rosenwald fellowships backed Marian Anderson and HughesFrom 1928 the Rosenwald Fund gave over $400,000 in fellowships to rising artists and scholars, most of them Black, including Marian Anderson, Langston Hughes and James Baldwin.
- Julius Rosenwald helped the young NAACPJulius Rosenwald gave several thousand dollars to help establish the NAACP and found a venue for its 1912 Chicago meeting, at his own synagogue, Temple Sinai.
- Julius Rosenwald built 5,000 schools for Black childrenSears president Julius Rosenwald partnered with Booker T. Washington to build about 5,000 Rosenwald Schools for Black children in the segregated South, educating some 600,000 students.
- Julius Rosenwald gave Sears workers a share of the profitsIn 1916 Julius Rosenwald and Albert Loeb launched one of the first comprehensive profit-sharing plans at Sears, open to every employee; 90% of workers joined.
- Julius Rosenwald gave away $687,000 on his 50th birthdayTo mark his 50th birthday in 1912, Julius Rosenwald gave away $687,000, including $250,000 for the University of Chicago, and kept giving about $500,000 a year.
- Julius Rosenwald built good housing for Black ChicagoansIn 1929 Julius Rosenwald built the Michigan Boulevard Garden Apartments, 421 homes for African Americans in Chicago, investing $2.7 million for a modest return.
Sources
- Julius Rosenwald Wikipedia
- Magnanimous Merchant: Julius Rosenwald American Business History Center
- Julius Rosenwald National Park Service
Another act of tikkun olam. This is part of tikkun olam, the Jewish idea of repairing the world, and every one of us can add to it.